Tactic Counsel Announces New Partnership with UK Sports Association

Tactic Counsel is pleased to announce its new partnership with The UK Sports Association for People with Learning Disability (UKSA), an organisation that specialises in gaining quick and efficient commercial success for clubs, teams, individuals and sports organisations.

Tactic Counsel is supporting UKSA with a variety of projects, including the newly launched ‘engage! workshop’ series, which is showcasing British sports stars with learning disability and taking place from this November onwards across the UK.

Tracey McCillen, Chief Executive, UKSA said: “Working with Tactic Counsel is exciting. Their approach is creative and engaging and I certainly view Tactic Counsel as that critical business friend.

“We are going through a period of change and knowing we have the support and expertise of Tactic Counsel alongside us is very reassuring. Discussions with Tactic Counsel are always thought provoking, but, importantly, they have real and manageable results in mind. They are certainly keeping me on my toes.”

Genevieve Gordon, Chief Executive, Tactic Counsel said: “Tactic Counsel is very much involved in working with UKSA to complement their current role with new opportunities which will allow them to continue to show what amazing work they do and what an important role they fulfil for athletes with learning disability.”

Tactic Counsel is proud to welcome UKSA as a client and hopes that the partnership can change the way people see disability sports in the long term, create new engagement opportunities for organisations and UKSA and importantly support UKSA to continue the fabulous work they do.

The engage! Workshop series has been launched as part of the My Sport, My Voice! project. Thanks to funding from Spirit of 2012, a trust set up to sustain the spirit and opportunities from the London 2012 Games, My Sport, My Voice! is raising the profile of the UK’s elite athletes with learning disability by providing a platform to showcase their sporting achievements and inspire others to succeed.

The first of eight workshops is taking place at the Emirates Arena in Glasgow on Monday 2nd November. More information on how you can book your place can be found here: www.uksportsassociation.org/2015/09/16/sign-up-now-for-our-workshops/

Further workshops are also taking place in the seven other towns and cities, with dates to be announced very soon. So, contact the UK Sports Association now to register your interest in attending in any of the following locations:

  • Belfast
  • Burnley
  • Leicester
  • Liverpool
  • London
  • Manchester
  • Swansea


For further info, high res images, interview opportunities with UKSA athletes and commercial opportunities please contact:

Genevieve Gordon, CEO, Tactic Counsel, on gg@tacticcounsel.com

0140 323 0751


Matthew Haley, Communication and PR Manager on comms@uksportsassociation.org

Telephone 0207 490 3057


Notes to Editors

  1. Tactic Counsel’s mission is to help the individuals, teams, clubs and sports organisations achieve and sustain commercial success. With an energetic and highly focussed approach we quickly identify key opportunities and create plans to deliver great results considering legal implications along the way. For more information, visit: tacticcounsel.com
  2. The UK Sports Association for People with Learning Disability (UKSA) is the national disability sports organisation and umbrella body in the UK for sport and people with learning disability. UKSA promotes, supports and facilitates talented sports people with learning disability in the UK to train, compete and excel in national and international sport and is the body responsible for eligibility and classification of athletes from the UK. UKSA is recognised by UK Sport, is a member of the British Paralympic Association and is the official Great Britain member of Inas. See uksportsassociation.org
  3. Spirit of 2012 was established by the Big Lottery Fund in November 2013 with an endowment of £ Spirit invests in happiness. Our vision is that all people are equally empowered to get out, be involved and feel better. We believe in equal chances, we’re working to ensure the spirit that radiated from the London 2012 Olympics and Paralympics is felt across the UK. By connecting events to communities across the country, we ensure our investment is of local, regional and national benefit. We tackle isolation and disadvantage by supporting those providing opportunities in sports and physical activity, culture and the arts, social action and volunteering.
  4. Learning Disability is a term used in the UK, with intellectual disability being used internationally. Both refer to the same group of athletes. Learning disability is a “hidden disability”. It inhibits how a person learns and performs every day functions that others take for granted. It also reduces communication, understanding, social, and living skills. In elite performance sport learning disability is defined as an IQ of 75 or less; significant limitations in adaptive behaviour and age of onset of the learning disability being in the development years, i.e. 0 -18 years.  This definition adopted by Inas is from the World Health Organisation (WHO) definition of learning disability (mental handicap) and is in line with other internationally recognised definitions.
  5. UKSA and Inas are different to Special Olympics. UKSA promotes performance led elite competitive sport, has just one classification group in events and is focussed on the performance and winning gold.  UKSA and Inas are part of the pathway to Global Games and Paralympic Games. Special Olympics are a year-round sports training and competition programme for adults and children with learning disability. Special Olympics competitions are divisioned so that athletes compete with other athletes of similar ability in each sport. Special Olympics competitions are non-elite catering to all-ability levels. Special Olympics focus is on participation and improving an athlete’s quality of life. High sports ability athletes may progress to the Paralympic level through UKSA and Inas.
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